Polished Boutique is a cache of girly things for the contemporary woman who has a love for fashion and an appreciation for unique finds. Owned and operated by mother-daughter team Anna and Lisa Feniola, this gem is located right in the charming center of Branford. Polished started as an online boutique in 2011. Lisa had a vision to bring an affordable shopping destination to Branford, and she wanted it to be extremely girly with an atmosphere that would make you feel like you were browsing through your best friend’s closet. Lisa’s ideas and fashion merchandising experience coupled with Anna’s creativity and customer service skills, helped bring this vision to life in August of 2012, when they spotted the vacancy on 1122 Main St. And if you believe in fate, as these two do, the irony of 1122 is that it is Lisa’s birthdate. Their family grew in May 2016 when Lisa had her daughter, Mia, and simultaneously so did their business! They moved to a bigger space on the same block, 1116A Main Street. Right before Christmas in 2018 they took over the B side, expanding once again!
Their reputation grew around their year-round selection of dresses for many different occasions casual to cocktail. In addition, complete looks for day-to-night with accessories fill the store. They pride themselves on offering selective styles that are on trend at affordable price points.